Small Business Marketing Basics
Most marketing information is focused on bigger businesses. Personally I think this is 90% irrelevant to small businesses like us. Over the last 13-14 years I’ve tried, done well and done poorly at lots of marketing techniques. I’ve put together this video to distil my experiences so that you can be more effective.
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Marketing is an essential part of any business, and the faster you can learn it the better. The basics of Small Business marketing can be expensive to learn but I will share them with you at my expense in this video. All the methods I talk about have been tried and tested by me, and they have helped me develop my business to the stage it is at now.
Marketing can be done in three ways – it can help us find new customers, get them to buy from us more frequently and also we can sell more to them. I will also tell you why you shouldn’t just focus on getting new customers. Once you know this you will be ahead of many other businesses.
There is plenty more to learn here as well, such as the two main approaches to marketing, and the big difference that exists between big and small business marketing. Let me give you a clue – the first one is budget. You’ll also learn why small business marketing basics do not include building a brand. This information alone could save you thousands of pounds.
I will also reveal the best ways to get noticed and which ones to avoid, at least to begin with. And if you follow my three step process – identify, communicate and sell – you will succeed in ways you hadn’t imagined. I’ll reveal more in the video itself.
There is a lot more information included too, but if you learn just one thing from watching the video, make sure it is this – the difference between a product feature and a product benefit. 90% of people only ever focus on the features, so if you learn how to identify and use the benefits of your product to sell it to your customers, you will be in the top 10% of small businesses around today.
Keep watching more of the videos for more small business marketing tips.
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Tags:
advertising
direct marketing
Marketing
PR
sales
USP
Categories:
Marketing
Startup
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64 Comments
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Dubai Property Jobs
8 days ago
Once you know this you will be ahead of many other businesses.
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50 days ago
an interesting page you've got in here. thanks!
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123 days ago
Awesome mate. Nice marketing techniques. I like this.
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127 days ago
Good to see some detailed information on this topic. Thanks for the share. I really appreciate it.
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250 days ago
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250 days ago
Great post, thank you, more and more please.
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259 days ago
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1 years 130 days ago
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Watch Movies Online
1 years 130 days ago
I have been sticking to your post for quite a while now however never left a comment as a result of my sluggish persona but after reading this post I simply can't stop myself and had to post a comment. All I will state is actually three cheers for the publisher.
Reply
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Watch Movies Online
1 years 130 days ago
I have been sticking to your post for quite a while now however never left a comment as a result of my sluggish persona but after reading this post I simply can't stop myself and had to post a comment. All I will state is actually three cheers for the publisher.
Reply
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1 years 199 days ago
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1 years 199 days ago
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1 years 201 days ago
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1 years 201 days ago
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1 years 206 days ago
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Claire Bartlett
1 years 246 days ago
Lots of good ideas to get the ball rolling!
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