In my experience most people when starting their business position themselves incorrectly. They think that people will only buy from them if they are cheap. This is normally a recipe for complete disaster and I personally think this is the single biggest reason that most businesses don’t last two years. Watch this Video and I’ll explain the concept a little more clearly and show you how to occupy a much more profitable space in the marketplace.
Incidentally, I’ve noticed that most people ignore this advice that I give and go on to sell their product and service way to cheaply. Your comments below would be welcomed.
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